Solution Business

Meeting Diverse Needs Using Flexible Solutions

ITOCHU Food Sales and Marketing prides itself on its provision of a comprehensive range of services tailored to meet the evolving needs of our clients. By harnessing the vast capabilities of the ITOCHU Group, we are dedicated to resolving the challenges customers face and facilitating the growth of business through holistic solution services. Our commitment goes beyond mere service provision—we aim to empower our clients so that they can succeed. We also enhance the business environment using a variety of innovative solutions.

SOLUTION

Elevating Product Development

Providing Comprehensive Support from Raw Material Supply to Development Proposals, the Development of Operational Schemes, and the Proposal of Valuable Original Products

Leveraging Our Strengths in Food Ingredients
Utilizing our expertise in handling a diverse range of food ingredients, we conduct market research-based product development and menu proposals for the growing foodservice and ready-to-eat industries. Our operations extend beyond the distribution of raw materials to the creation of product distribution channels.

Innovative Menu Proposals and Quality Assurance
We propose menus using our products and conduct various tests, such as taste and flavor evaluations, in our dedicated research lab. We create ways to improve recipes to match contemporary tastes and confirm quality, so that convenience stores and other businesses can select and commercialize noodles like ramen, udon, and soba and a wide range of desserts.

Comprehensive Services
We design menus and propose seasonal private label products that incorporate the latest trends. Our comprehensive services include OEM services, raw material procurement, quality control, and logistics management. Our products, including desserts like scones and waffles, light meals, and beverages, are widely used by restaurants, major café chains, and cinema complexes.

About Our Food Technology Department

Quantifying Texture and Flavor of Noodles and Desserts
Ensuring the Stable Supply of High-Quality Rice, the Core of Japanese Food Culture

To responsibly provide safe food products to our clients, we have established an in-house lab and a specialized team. We conduct thorough food saftey audits to prevent food incidents and perform physicochemical measurements of our products.

Food Rheology and Quality Assurance
We focus on two key areas: the quantification of texture through food rheology measurements based on customer needs, and the management of food safety and quality assurance for our products. Our measurements primarily examine polished rice, cooked rice, noodles, and desserts, while our management efforts extend to both commercial and general processed foods. Our goal is to deliver new value to our customers through these initiatives.

Analytical Equipment

Texture analyzer, Rapid visco analyzer, Moisture meter, Digital microscope, Color difference meter, Taste sensor etc.

Marketing

Providing Tailored Marketing Strategies through Corporate Strength and Market Trend Analysis

ITOCHU Food Sales and Marketing handles a variety of imported products, including direct imports from overseas.

While there are several theories regarding marketing strategy, to effectively link these theories and the growth of sales it is necessary to comprehensively assess your company's product strengths, market trends, and the characteristics of customers. It is essential to implement marketing methods in line with the surrounding environment.

We provide a variety of digital services and tools that contribute to the success of marketing initiatives. We provide valuable business information, including marketing case studies, industry insights, and reports tailored to users, to deliver unique plans that meet your needs.